High-End Testimonials
Cost-Effective Production
8 Cinematic Videos
Streamlined Planning
Extended Collaboration
The Challenge
Raising the standard of storytelling…
Business Growth West Midlands (a division of WMCA) reached out to us after seeing our work on LinkedIn. Their marketing team needed high-quality testimonials and advisor videos that could be used across websites, social media, proposals, presentations, and events. While they already had plenty of campaigns in motion, their existing video content wasn’t reflecting the professional standard of their services. They wanted a producer who cared about their best interests — not just someone to point a camera.
Our Solution
More value, less cost…
We proposed a streamlined production model. Instead of stretching testimonials across four filming days, we scheduled four client stories across just two days — mornings and afternoons. This approach cut costs, maximised efficiency, and delivered more content than originally scoped. The success of this shoot led to a second collaboration: cinematic filming at their offices to capture four advisors answering their most popular FAQs.
Strategy & Direction
Planning every detail…
From the start, we worked closely with the BGWM marketing team to ensure the shoots ran smoothly. We supported with pre-shoot planning, script review, and scheduling, ensuring each contributor felt prepared and confident. Every detail was considered, from optimising the order of filming to planning for lighting and audio setups, so we could deliver the highest quality within tight timeframes.
On-Site Production
Professional yet efficient…
The testimonial shoot was executed over two days, capturing four powerful client stories with cinematic visuals and premium audio. For the advisor filming, our three-person crew set up at BGWM’s offices, recording eight polished videos in a single day. Each advisor delivered two scripts, and we supported them through delivery to ensure authenticity and clarity. High-end lighting and sound design gave every piece a professional, broadcast-ready finish.
Results That Matter
Setting a new benchmark…
The testimonials became versatile assets for BGWM, used across digital platforms, proposals, and campaigns, with additional advertising spend planned to push them further. The cinematic advisor films raised the standard of internal and external content, educating teams on best practices and improving the overall quality of in-house production.
The shoots not only delighted BGWM, but also led to new opportunities: every client featured in the testimonials expressed interest in working directly with Cuecard.
“Cuecard made the entire process effortless. From planning and scripting to delivery, everything was streamlined, cost-effective, and professional. The results exceeded expectations and raised the bar for all our future content.”
Trusted Delivery Partner
