top of page
AdobeStock_632758040_BLUE.jpg

From Concept to
Hyper-Growth Start-Up

Case Study: RS Express

Client

RS Express

Website

rsexpressltd.com

Industry

Minibus Service

Concept Development

Full Brand & Business Launch from Scratch

Major Client Wins

Including Amazon, RAC, Google and more

User-Friendly Website

Built to serve and convert new visitors into customers

Monthly Google Ads

Filling the diary and enabling the team to go full time and expand

Ongoing Support 

Working together to develop and grow RSExpress.

The Challenge

Nothing more than a vision...

RS Express was nothing more than a vision when Ryan approached Cuecard. With no brand identity, website, or marketing plan, and no idea where to begin, Ryan needed a partner to help turn his idea into a thriving business. He also needed to stand out in a competitive market, earn trust quickly, and win work from business and consumer markets.

Our Solution

Full Service Launch...

Cuecard became Ryan’s creative and strategic partner, from day one. We ran in-depth strategy sessions, created dream buyer profiles, and delivered a roadmap to bring RS Express to life. We built his brand identity, designed his website and business materials, and launched targeted marketing campaigns including Google Ads, all designed to position RS Express as a serious player.

AdobeStock_219468472_blue fade.jpg

Strategy & Direction

Data Driven Market Research...

We started with a strategy session to get under the skin of Ryan’s goals, market, and ideal clients. From there, we developed buyer profiles, researched the competitive landscape, and mapped out a launch strategy. Every step was geared toward helping Ryan enter the market with clarity and confidence.

Brand Identity

Branding Bult on Trust...

We created a bold new identity from scratch, logo, colour palette, fonts, tone of voice, and visual direction, with a focus on trust, reliability, and professionalism. The result? A brand people can resonate with.

RSE Brand Guidelines Mockups.jpg

Website Design & Build

Web Design that Works...

The website had one job, build trust and convert leads. We designed a clean, easy-to-navigate site with clear messaging, quote forms, and all the tools Ryan needed to win business fast.

Graphic Design

Every Touchpoint Counts

We supported the launch with business cards, quote forms, and branded templates to ensure every touchpoint felt professional and consistent. These assets became key in building early credibility.

RSE Business Cards Mock Up.jpg
RSE Billboard MockUp.jpg
RSE Poster Mock Up.jpg

Google Ads

Driving Traffic and Growth...

We launched Google Ads, email campaigns, and SEO to drive traffic, generate leads, and get Ryan in front of the right people. The campaigns continue to grow his presence and bring in new opportunities.

"Cuecard helped me turn my dream into a reality. From the branding and website to the ongoing marketing support, I couldn’t have asked for better. I’ve landed major contracts that have enabled me to quit my job and work on the business full time, and I’m only just getting started."

Ryan

Founder of RS Express

Trusted Delivery Partner

GRADIENT.jpg

Ready to turn your concept into a success, like RS Express?

Let’s build something exceptional together.

Claim your free strategy call

Our Work

We've helped many businesses establish a strong brand identity and connect with their customers through effective design, content and marketing strategies. Take a look at some of our previous projects and see how we can help take your business to the next level.

bottom of page